Sochi2014
In 2009 Volkswagen Group Rus became the automobile partner of the Olympic Winter games in Sochi. As a Russian automobile manufacturer we want to make a contribution to the country's modernization and are proud to represent Russia on the international level.
The Olympic Games serve for the dialog of nations and contribute to the development of the whole region. The Olympic idea agrees with our self-conception as an enterprise with social responsibility. With our sponsoring activities we want to help to generate economical growth.
The support of Olympic Games has a tradition at Volkswagen Group. Volkswagen Group China was an exclusive car partner and national sponsor of the Olympic Games in Peking 2008. The brand Seat was partner of the Olympic Games in Barcelona in 1992. Audi Russia provided cars for Olympic team and the members of official delegation representing Russia on XX Olympic Games in Turin.
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SochiDrive, a joint initiative by VOLKSWAGEN Group Rus and the Sochi 2014 Organizing Committee aimed at promoting the upcoming Olympic and Paralympic Winter Games in Sochi, makes its debut in Moscow on Thursday, August 18, 2011, commencing the campaign’s three year journey to major cities across Russia.





